The Amaloli Idol

I reached the 800 mark for friend numbers on the amaloli profile on myspace today. For those who don't know what that is, amaloli was originally meant to be the English source of Lolita style jewellery and accessories (i.e. frilly, cute, bows with a little goth... google it). It never really got there to be honest, and I just sell regular kinds of jewellery mostly. Anyway, I haven't been making any money from it for the past year which kind of sucks. So why have 800 friends? Does this mean 800 people actually appreciate the designs? Not necessarily, since myspace is home to girls who simply want to be loved, modelling for their myspace shots in what can be as little as a pair of pants (in the English sense of the word). I click through the browse function with my target being female between the ages of 18 and 30 and living in the UK, and start adding away. I'm still getting the steady flow of compliments for the jewellery, but the market on myspace is a too saturated.

Look at my photography, and not that I'm being big-headed or anything but my pictures are just so much better than your average myspace jewellery seller. Not a blur to be seen for miles. But the perfectionist I am (not saying that I get things perfect, just that it makes me itch not to have things perfect) I don't think it's up to scratch.

There is something I notice about the profiles of those girls that fit into that stereotypical group I mentioned earlier, the one with the pants. These girls add randoms like I do, yet get a hell of a lot more comments and a hell of a lot more attention. These girls could sell stuff. Which makes me think, what's the difference between my product (jewellery) and their product (ass). Ahhaaaa.... there is the answer. The girl in the picture is so popular with other girl users because she looks perfect, something to aspire to, something that you could become. Put a piece of jewellery on the perfect looking girl, and the jewellery becomes the route to perfectness. She is perfect, she wears the jewellery, one must wear the jewellery to look the same.

So... where to find a perfect looking girl? Simply put they don't exist. The recent event of the tagged picture on myspace is a window to what the girls look like windswept, oily faced or with not quite the right lighting. These are the pictures posted without their consent by their friends, at times when they weren't quite ready to have their picture taken. These girls are created perfect by the clothes, the makeup, the setting and the shot. So I intend to create one. And oh yes, anyone that knows me will become a target for the amaloli idol. Hehe.